This morning on Q Radio in Belfast, Declan Wilson used the 'Labour Simulator Machine' in studio as part of his "Decky's Dares" feature. This is a regular spot on the Q morning show.
Using their live, in-studio camera (QTV) allows listeners to see as well as hear what's going on.
A great example of using an idea, turning it into content and sharing it on a different platform. These are ideas that start on Tik Tok, go to radio, transfer to the website and then shared again on social media. His most recent Dare gained 16,000 views on the Q Radio Breakfast Show Facebook page!
Taking an idea and airing it isn't enough on the commercial stage anymore.
One idea can be re-packaged and shared multiple times on different platforms and to different audiences.
*We're waiting for the video later today...should be amazing :)
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