Thursday, February 10, 2022

Ratings Day!


"We have more listeners than the other guys"!

Yep...ratings day arrives in some countries today.
Enjoy your success and well done on continuous growth but...

* Shipping lines compare their fares with other shipping lines, while passengers choose to fly instead.
* Burger restaurants hype their menu while more and more people choose meat-free.
* Radio needs to not always compete with other radio.

Make sure you keep your eye on the real competition:
streaming services , podcasts and non-radio music listening.

It's great beat the 'other guys'.

Just make sure it's not the only focus.

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